LA COCINA
SF Street Food Festival

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OPPORTUNITY
La Cocina needed an experienced production partner to scale the SF Street Food Festival and elevate the main stage programming.

WHAT WE DID
We led full-scale event production—from permitting through build-out—while curating music programming, developing activations, and managing ticketing and on-site box office operations.

IMPACT
Delivered a seamless, high-attendance festival experience that elevated both culinary vendors and live programming, reinforcing the event’s reputation as a premier Bay Area cultural gathering.